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Articles & Resources
Longer articles, guides, and resources on various product growth topics.
Growth Concepts
10 Essential Questions to Validate Your Product Idea
A Product Validation User Interview Guide.
Strategy
How To Identify The Right Thing To Build
How to use opportunity mapping to identify targeted solutions
Retention
Intro to Retention Curves
A high-level introduction to retention and retention curves.
Pricing
How To Change Prices Without Losing Customer Loyalty
A guide on how to change prices without pissing off your users.
Retention
Using Retention Curves to Understand PMF
Outlining a simple strategy to evaluate feature market fit.
Founder Interviews
How a YC Founder Generated So Many Leads They Had To Pause Their Marketing
Lessons learned from a multi-time founder.
Strategy
Finding Your Focus: Growth Strategies for Early-Stage Tech Startups
A 2x2 framework that helps focus your growth efforts.
Growth Tactics
How to Prevent Involuntary Churn
The ultimate guide to understanding and preventing churn from payment failures.