Blog

Articles & Resources

Longer articles, guides, and resources on various product growth topics.
Growth Concepts

10 Essential Questions to Validate Your Product Idea

A Product Validation User Interview Guide.
Strategy

How To Identify The Right Thing To Build

How to use opportunity mapping to identify targeted solutions
Retention

Intro to Retention Curves

A high-level introduction to retention and retention curves.
Pricing

How To Change Prices Without Losing Customer Loyalty

A guide on how to change prices without pissing off your users.
Retention

Using Retention Curves to Understand PMF

Outlining a simple strategy to evaluate feature market fit.
Founder Interviews

How a YC Founder Generated So Many Leads They Had To Pause Their Marketing

Lessons learned from a multi-time founder.
Strategy

Finding Your Focus: Growth Strategies for Early-Stage Tech Startups

A 2x2 framework that helps focus your growth efforts.
Growth Tactics

How to Prevent Involuntary Churn

The ultimate guide to understanding and preventing churn from payment failures.